Strategy-led design to update a complex data dashboard
Expert UX and UI Design
Seamless, intuitive user experiences crafted by our expert UX UI design specialists
Our expert service
Our UX UI design services bring 15 years of award-winning expertise to your digital product. Tailored to fit your objectives and budget, our range of services spans targeted user journey optimisation – with tightly defined goals such as increasing average basket value or conversion rates – to complete UI redesigns and dashboard development for SaaS applications serving multiple user types. With our team of seasoned experts, we can ensure your project’s success from start to finish.
Here’s what it involves
Using information from the research and analysis phase, we use UX wireframes, exploratory mood boards, and rapid UI prototyping to explore and validate different layouts and navigation structures for your digital product, website, or app.
The insights gained through our continuous UX user testing help to guide the final designs, which are then built into a high-fidelity Figma prototype and design system. Typically this is followed by an expertly crafted Front-end coded design system which integrates with your product, website, or app’s logic or CMS.
We may employ frameworks and methods such as Google inspired Design Sprints, or the Double Diamond Design processes to help define the design. Typically our approach will include a range of the following core services, all of which are based on a set of industry tried and tested methods and workshops, designed to achieve fast and effective results.
- Information architecture – Planning and organisation of your product’s data and information hierarchy
- User journey mapping – Defining and recording how users move around the digital product, website, or app; where are the pain points and decision trees they encounter?
- User experience design – Enhancing user satisfaction and engagement through close attention to all UX elements, including usability, accessibility and delivering value to the end-user
- High-fidelity UI design – Design systems, and production-ready designs typically using Figma
- User testing – Both to assess any current design or layout and to test proposed changes or improvements.
- Front end development – Preparation for the Front-end development where we may use vanilla HTML/CSS/JS, or frameworks such as ReactJS or NextJS, to create a scalable component library and product front-end
Our team will typically consist of a User Research specialist, two UX and UI Designers, a Product Strategist, a Lead-Developer, plus a wealth of expert knowledge from our Product Specialist.
Here’s the outcome
The deliverables can take many shapes and forms depending on the requirements, but typical deliverables from this phase of a project are:
- In-depth user journey maps based on a go-to-market strategy
- Complete design systems that are on brand, produced in Figma
- High-fidelity product prototypes ready for development, produced in Figma
- Preparation for the Front-end development phase in HTML, CSS, JS or in any of the modern JS frameworks that typically include; React, Vue, Typescript or even Angular
- A solid and comprehensive handover to your team, or our development team
- Technical recommendations and resourcing to equip you moving forward
At the end of this stage, we often step in to share our design and development expertise with our clients’ teams, ensuring they’re well-equipped to move forward. And we’re pretty good at it!
Here’s an example
To see how our UX and UI design processes work in practice, our case study below details how we re-designed the user experience and interface for a fast growing Health-Tech platform that required large amounts of data to be presented in a concise and informative way.